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Info
- Summary
As Head of PR at blinkbox, I have one main aim - to drive awareness of blinkbox through newsworthy and creative communications.
As Social Strategy Director at Carat I set up a team to support client directors and account colleagues in delivering first-class strategy and activation for a diverse range of clients.
Previously, heading up social media at ITV, I led the development of vibrant communities around programme and channel brands, boosting engagement and developing commercial opportunities for the sales team.
I'm an award-winning communications professional with a background in journalism and have a proven track record of setting and delivering against ambitious strategic goals.
I comment on media industry developments for a range of publications, from Media Week to the Guardian and Financial Times.
Specialties: Social media, marketing and PR strategy, brand strategy, digital media strategy, content strategy, community management, branding, coordinated communications, bought media, sponsorship, crisis management, writing, social media policy & guidelinesExperience- Mar 2013 - PresentGroup Head of PR / blinkbox
I head up PR across the blinkbox digital entertainment services which includes blinkbox (movies and TV), blinkboxbooks, blinkboxmusic and Clubcard TV
- Aug 2012 - PresentHead of PR / blinkbox
I have one main aim - to drive awareness of blinkbox through newsworthy and creative communications.
- Oct 2010 - Aug 2012Social Strategy Director / Carat
- Mar 2009 - Oct 2010Head of Social Media and Community / ITV
- Jul 2008 - Mar 2009PR Manager, ITV Consumer / ITV
- Apr 2007 - Jul 2008Senior Publicist, Factual and New Media / ITV
- Oct 2005 - Apr 2007Publicist, Factual and Entertainment / ITV
- Apr 2003 - Oct 2005Press Officer / Science Museum London
- Oct 2002 - Mar 2003Media Relations Officer (6 month contract) / Comic Relief
- Apr 2001 - Nov 2001Assistant Publicist, Factual Programmes / BBC
- Oct 2000 - Mar 2001Media Relations Assistant (6 month contract) / Comic Relief
- May 1999 - Oct 2000Reporter / Southern Daily Echo
Additional Information-
Websites:
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Honors:Revolution Award: Best use of Social Media (The X Factor), April 2010
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Interests:Cycling (road and MTB), history, archaeology, Scrabble
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Tweets
- RT @svaughanbrown: "@itvnews: ITV News Editor Deborah Turness to leave company to take up position of President of NBC News in New York htt…
- Amazing: "I've played a game of tag for 23 years" http://t.co/EyrXBtygBq
- Londoners! You'll enjoy the BBC doc about the #Underground celebrating 150 years. Get it on @BBCiPlayer now! Wonderful stuff #fb
- “@prchief: Pleased that Carat UK won #revawards Grand Prix for its quick turn around and PR-aware video viral for SCA Bodyform” < +1
- Reed Hastings on Arrested Development, House of Cards, and the Future of Netflix: Movies + TV: GQ http://t.co/ZPNz7u0Q2s via @gqmagazine
- Great move - ITV hires Big Brother creator http://t.co/P0l1zkgiNR
- I really hope the super soarsway Sun sales team got some £££ for their P1 product placement
- Love this: “@SpecialK_196: Just chillin with Geri Halliwell #girlpower #ivors #lovethe90s http://t.co/oTXhBD6dlF”
- Fun at the #ivors. Seeing Ray Davies up close a personal highlight though he looked grumpy as fuck.
- RT @blinkbox: There was an unwelcome intruder at the Great Gatsby premiere in #Cannes yesterday > http://t.co/WOstqchV82May 16, 13 from web Reply, Retweet, Favorite
- PR agencies claw back digital business from specialist shops http://t.co/Y0uMbYn9Id
- Dido Harding of TalkTalk: "Our most frequently-watched on-demand content is Peppa Pig" http://t.co/QkZrfe8ORy #BT < sounds like our house
- So I think it's fair to say that Google are 'back'.May 16, 13 from web Reply, Retweet, Favorite
- Sam Delaney talking sense in face of confused guff from Diane Abbott #c4news
- @rossb82 thanks will have a look
