Group Head of PR at blinkbox
Marketing and Advertising | London, United Kingdom, GB
As Head of PR at blinkbox, I have one main aim - to drive awareness of blinkbox through newsworthy and creative communications.
As Social Strategy Director at Carat I set up a team to support client directors and account colleagues in delivering first-class strategy and activation for a diverse range of clients.
Previously, heading up social media at ITV, I led the development of vibrant communities around programme and channel brands, boosting engagement and developing commercial opportunities for the sales team.
I'm an award-winning communications professional with a background in journalism and have a proven track record of setting and delivering against ambitious strategic goals.
I comment on media industry developments for a range of publications, from Media Week to the Guardian and Financial Times.
Specialties: Social media, marketing and PR strategy, brand strategy, digital media strategy, content strategy, community management, branding, coordinated communications, bought media, sponsorship, crisis management, writing, social media policy & guidelines
Mar
2013 - Present
Group Head of PR / blinkbox
I head up PR across the blinkbox digital entertainment services which includes blinkbox (movies and TV), blinkboxbooks, blinkboxmusic and Clubcard TV
Aug
2012 - Present
Head of PR / blinkbox
I have one main aim - to drive awareness of blinkbox through newsworthy and creative communications.
Oct
2010 -
Aug
2012
Social Strategy Director / Carat
Mar
2009 -
Oct
2010
Head of Social Media and Community / ITV
Jul
2008 -
Mar
2009
PR Manager, ITV Consumer / ITV
Apr
2007 -
Jul
2008
Senior Publicist, Factual and New Media / ITV
Oct
2005 -
Apr
2007
Publicist, Factual and Entertainment / ITV
Apr
2003 -
Oct
2005
Press Officer / Science Museum London
Oct
2002 -
Mar
2003
Media Relations Officer (6 month contract) / Comic Relief
Apr
2001 -
Nov
2001
Assistant Publicist, Factual Programmes / BBC
Oct
2000 -
Mar
2001
Media Relations Assistant (6 month contract) / Comic Relief
May
1999 -
Oct
2000
Reporter / Southern Daily Echo
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Websites:
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Honors:
Revolution Award: Best use of Social Media (The X Factor), April 2010
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Interests:
Cycling (road and MTB), history, archaeology, Scrabble